LEVERAGE NIL

Calling All Student Athletes:

MAKE MONEY WITH NIL

A Community-Driven Course by AJ Lapray and AMA

Welcome to the NIL Era

As of July 1st, student-athletes are legally allowed to profit from their Name, Image and Likeness. As a student-athlete, you can now build your brand and earn money from endorsements, content creation, product drops and more!

Your Playbook to Success

The Making Money with NIL course by AJ Lapray and AMA is the go-to guide for student-athletes wanting to maximize their revenue opportunities. Participants will learn how to monetize, build their brand and manage their business with advice from current and former student-athletes across all divisions.

MERCH

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A sweatshirt
Cap Hat
Vinyl Cover Art

Made for Athletes, by Athletes

Join a community of athletes beginning to make money on their NIL.

What's in the course?

Five Sections. One Goal. Get in on the NIL action.

MONETIZATION

SECTION ONE

Capitalize on 15+ forms of monetization, including brand deals, content creation, coaching, merch drops, and more.

BRANDING

SECTION TWO

Develop your personal image online and learn best practices around building your brand to create great opportunities.

RESOURCES

SECTION THREE

Identifying the best third-party offerings to help you monetize including endorsement platforms, sports management agencies and university tools.

FINANCES

SECTION FOUR

An introduction to the business tools that will help you level up your NIL game as you begin making money.

REVIEW WITH AJ LAPRAY

POST-COMPLETION

After you've completed the course, get a personalized review of your NIL goals from AJ.

ADVICE

SECTION FIVE

Hear from former and current athletes across all divisions on how they are taking advantage of NIL opportunities.

AJ Lapray

AJ Lapray is a former D1 basketball player turned creator (>1MM followers) and brand-building expert. He was a student-athlete at The University of Oregon, Pepperdine University, & Rice University, and has been an original #PayThePlayers advocate.

AMA Digital

AMA is a creator growth studio helping hundreds of creators, athletes, and artists monetize and grow their audiences online. They’ve helped creators earn an additional $5MM in their pockets since 2019.

Boost

Boost decentralizes e-commerce by generating purchase $tags that anyone can text to buy in seconds.

Replay

Replay is a 1-on-1 video coaching marketplace. Pro & college athletes get paid by giving personalized video feedback.

Athlytic

Athlytic is a AI-based deal-flow platform helping connect student athletes to great brands.

Laylo

Laylo is the complete messaging and CRM platform for creators to directly notify fans the second they release new content, merch and events.

Fourthwall

Fourthwall is the high-quality, fully customizable way to open your own store as well as sell and manufacture

merch and other products directly to your fans. 

8InTheBox

8 In The Box Productions helps student-athletes create social media video content and monetize their brand online.

Our Brand Partners

We've partnered with top brands in the space that can help you turn your ideas into something tangible. Whether it's help creating content, online coaching initiatives, dropping a product/merch, or getting special access to brand deals, we've got you covered.

Devon
Allen

D1 Oregon

Track & Field Olympian

Nick
Symmonds

D3 Willamette

Track & Field

Olympian

Abbie
Wolf

D1 Women's Basketball

Northwestern University

Glen
Gibbons Jr.

D2 Football

Lindenwood

Jaylen
Clark

D1 Men's

Basketball UCLA

Richard
Buehling

D1 Track

Boston University

Our Athlete Community

This course is for any college athlete, regardless of sport or division level, looking to get involved with NIL. 

By joining, you'll have exclusive access to our post-course community, which will feature brand deal opportunities, more advice from AJ, and office hours with experts in the space.

36/50

spots remaining

Last updated: Oct 13, 12PM PT

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